Best Financial Planning in Toronto, ON

Financial planning in Toronto tends to cluster downtown in the Bay Street financial district, though you'll find trusted advisors settled into neighbourhoods like North York, Etobicoke, and Scarborough closer to where many families actually live. If a parent is being treated near Toronto General or Sunnybrook, it often helps to choose someone whose office sits along an easy transit line, so appointments fit around care rather than adding another trek across the city.

Toronto has 7 financial planners on Senior Care Path, averaging 4.9 stars across 541 Google reviews. Ranked by our SCP Confidence Score, our 100-point trust rating, the strongest right now are Merrick Financial, Buxton Financial For Retirement and Richardson Wealth Limited.

Financial planners help families understand the cost of care and how to pay for it, drawing on pensions, savings, home equity, insurance, and government benefits to build a sustainable plan.

Below you will find every provider ranked by Confidence Score, real reviews, what these services cost and how to fund them, what to look for, and local guidance, so you can compare with clarity and reach out when you are ready. Updated October 2026.

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Toronto Financial Planners | 541 Reviews

7 financial planners

Merrick Financial

Toronto, ON

5.0(84)

In comprehensive financial planning for life transitions, including retirement planning and pre-retirement assessment. They create detailed, values-based...

Licensed & accreditedLicensed & accreditedSeniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)Well reviewed (84+ reviews)Well reviewed (84+ reviews)
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Buxton Financial For Retirement

Toronto, ON

4.9(48)

Fee-only financial planning focused on retirement income. Marlene Buxton, a Certified Financial Planner with decades of experience, works with...

Licensed & accreditedLicensed & accreditedSeniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)
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Richardson Wealth Limited

Toronto, ON

4.6(36)

In Toronto provides investment management, retirement planning, estate planning, and tax strategies designed to help clients protect and enhance their wealth....

Licensed & accreditedLicensed & accreditedSeniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)
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Novel Wealth

Toronto, ON

5.0(256)

“I’ve not always had the best experience dealing with advisors from different financial institutions. Often feeling like my money is all they’re interested in,...”

Highly rated (4.5+ on Google)Highly rated (4.5+ on Google)Well reviewed (256+ reviews)Well reviewed (256+ reviews)
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AskTheMoneyLady

Toronto, ON

4.9(86)

Christine Ibbotson provides personalized financial coaching to help Canadians navigate retirement planning, debt elimination, wealth building, and estate planning. She does not sell...

Seniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)Well reviewed (86+ reviews)Well reviewed (86+ reviews)
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Upper Canada Capital Private Wealth Management

Toronto, ON

5.0(13)

Kurt Rosentreter offers comprehensive financial planning for all life stages, including pre-retirement and post-retirement planning, estate planning, tax consulting, insurance planning, and...

Licensed & accreditedLicensed & accreditedSeniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)
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FrancineDick-Certified Financial Planner

Toronto, ON

4.9(18)

She specializes in working with women transitioning into retirement and is known for her non-judgmental approach, patience, and openness to understanding each client's unique situation and...

Licensed & accreditedLicensed & accreditedSeniors-first serviceSeniors-first serviceHighly rated (4.5+ on Google)Highly rated (4.5+ on Google)Multilingual (2 languages)Multilingual (2 languages)
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Local financial planners from public business listings, scored on public Google signals. Senior Care Path hasn't independently vetted every one, so always confirm credentials, registration, and fit before booking.

Our methodology

How we rank the Toronto financial planners above

We order every provider by our SCP Confidence Score, a 100-point rating built from the signals families tell us matter most:

  • A strong Google rating and a real volume of verified reviews
  • Complete, verified contact and location details
  • Published credentials, accreditations, and areas of focus
  • Independent verification and listing completeness

541

Google reviews

Star ratings and written reviews come straight from Google, so the feedback is from real clients across these 7 financial planners, never written by us.

100-point

SCP Confidence Score

Our own trust rating, recomputed as listings are verified and updated, decides the order above. It answers one question: can you trust this provider?

How Toronto financial planners are rated

Google star ratings across 7 financial planners.

  • 4.5 and up7
  • 4.0 to 4.40
  • 3.5 to 3.90
  • Under 3.50

Confidence Score range

How the 7 Toronto financial planners fall across our trust tiers.

  • High0 communities
  • Good5 communities
  • Developing2 communities
  • Limited0 communities

Table of contents

  1. 01How much do financial planners cost in Toronto?
  2. 02What families are saying
  3. 03Who these providers help most
  4. 04How to choose financial planners in Toronto
  5. 05Frequently asked questions

How much do financial planners cost in Toronto?

Typical cost: Fee-only planners charge for advice (commonly $150 to $300 per hour or a flat plan fee, illustrative); commission-based advisors may have no direct fee. What moves the price: Fee-only versus commission-based advice, whether you want a one-time plan or ongoing management, and how complex your finances are.

A one-time, fee-only plan can be money well spent when weighing home care against a move, or deciding how to use home equity. Ask any advisor how they are compensated before you begin.

What families are saying about financial planners in Toronto

A 4.9 star average across 541 Google reviews of 7 financial planners. Here is a sample, straight from clients and families.

“I’ve not always had the best experience dealing with advisors from different financial institutions. Often feeling like my money is all they’re interested in, not my goals. Initial meetings were often the only meetings…no follow ups, no...”
Roel Chang on Novel Wealth
“Working with Christine Ibbotson has been a game-changer. She had the ability to cut through the noise and focus on what truly matters. She offered a clear perspective rooted in my actual goals. She has a talent for helping me set...”
E on AskTheMoneyLady
“Chris is great to work with. He looks at all aspects of your situation to provide realistic and actionable advice. This all comes with a professional and personable customer service mindset. We always felt we were in good hands with him....”
Peter Preradovic on Merrick Financial
“Marlene was so thorough and understanding in scoping out the needs for our financial plan going forward. She covered all the bases and explained and detailed everything. We are very satisfied.”
Barb McLean on Buxton Financial For Retirement
“An exemplary model of fiduciary discipline and systematic asset management. Over a multi-year period of evaluating wealth preservation structures across the GTA, this office has consistently demonstrated a superior understanding of...”
Robert MacKay on Richardson Wealth Limited
“As someone that is still a beginner when it comes to financial literacy and financial planning, I found Francine's guidance to be incredibly helpful. I left my sessions with her feeling more confident about navigating my finances and...”
Byra Dineshkumar on FrancineDick-Certified Financial Planner

Who these providers help most across Toronto financial planners

Drawn from the details each provider publishes, a quick read on what is common locally and what sets a provider apart.

Share of the 6 financial planners that publish this detail.

  • Canadians planning retirement17%
  • Clients interested in wealth-building and estate planning17%
  • Clients seeking retirement income planning17%
  • Clients wanting independent financial advice without sales pressure17%
  • Couples planning retirement17%
  • Estate planning needs17%
  • Families managing inheritance and wealth transfer17%
  • Families planning estates and tax strategies17%

How to choose financial planners in Toronto

Toronto is a sprawling city, and that size works in your favour when finding a financial planner for an older parent or for yourself. The concentration of planners is highest downtown and in midtown neighbourhoods like Yonge and Eglinton, Forest Hill, and North York, but you'll find qualified practitioners in the inner suburbs, too. If your parent lives near a major hospital corridor, such as around Sunnybrook, Mount Sinai, or St. Michael's, there are often planners nearby who are used to working with clients managing health-related financial decisions, like funding home care or restructuring assets after a diagnosis.

Our strongest advice is to prioritize credentials and senior-specific experience over convenience of location. Look for a Certified Financial Planner (CFP) designation, and ask directly whether the planner regularly works with clients in or approaching retirement. Toronto has a large pool of planners, which means you have real choice, but it also means that generalist planners with no particular focus on older adults are easy to stumble into. Fee-only or fee-for-service planners, who charge for their time rather than earning commissions on products, tend to give advice that's easier to trust on its face. The trade-off is that their upfront cost can feel higher than a commission-based planner, even though the long-term picture is often cleaner.

For families coordinating across a lot of moving parts, a financial planner who communicates well with other professionals matters enormously. In our experience, the best outcomes for Toronto seniors come when the financial planner is willing to work alongside an estate planning lawyer, an elder law specialist, or an insurance adviser. Senior Care Path lists all of those services in Toronto, so you can build that team from one place. If your parent is less mobile, ask about home visits or video appointments. Many Toronto planners have normalized remote meetings since 2020, and a planner who refuses any flexibility on that is a weaker fit for an older client.

Start with a brief introductory call before committing. Ask how many of their current clients are retired or semi-retired, and what their approach is to drawing down registered accounts. A planner who gives you a clear, unhurried answer to that second question is a planner worth staying on the line with.

  • A planner experienced with retirement income and funding care, ideally a CFP
  • Clarity on how they are paid (fee-only, commission, or both)
  • A written plan that models care costs against pensions, savings, and benefits

Frequently asked questions

Is financial planning covered by OHIP or any public program in Ontario?
No. Financial planning is private-pay in Ontario. There is no OHIP or provincial coverage. Fees vary by planner and service model, so ask upfront whether the planner charges by the hour, a flat project fee, or earns commissions on products they recommend.
How do I choose the right financial planner for my aging parent in Toronto?
Prioritize a CFP designation and direct experience with retirement-age clients. Ask how they handle registered account drawdowns and whether they co-ordinate with estate planning or elder law professionals. A willingness to offer home visits or video calls is a strong signal they're comfortable working with older adults.
How do I book an appointment or check availability for a Toronto financial planner?
Use the listings on this page to contact planners directly. Most Toronto planners offer a free or low-cost introductory call. Booking a phone consultation first, before committing to a full engagement, is the approach we recommend.
Should my parent see a financial planner before meeting with an estate planning lawyer?
Either order can work, but starting with a financial planner often clarifies the full picture of assets and income first. That information makes the estate planning conversation more productive. Both professionals are listed in Toronto on Senior Care Path if you want to build the team together.
Can a Toronto financial planner help if my parent is funding home care or a move to assisted living?
Yes, and it's one of the most valuable things they do. A planner experienced with older clients can model the cost of home care or a senior residence against existing savings, pensions, and government benefits. Pairing this with Senior Move Management advice can also help.

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