Sound Choice
1104 Fennell Ave E Ste 219, Hamilton, ON L8T 1R9, Canada
- Seniors-first service
- Highly rated (4.5+ on Google)
Last updated July 2026
Book a hearing testAbout
Sound Choice is a patient-centred hearing clinic with 4 locations across Brantford, Paris, and Hamilton, Ontario. Since 2009, they've provided diagnostic hearing tests, hearing aid dispensing, fitting, repair and maintenance, plus specialised care for tinnitus and auditory processing concerns.
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Sound Choice approaches hearing care as part of overall health and wellbeing, especially important for older adults where untreated hearing loss can affect cognitive function, relationships and communication. The team takes time to explain how hearing changes affect memory, focus and social connection, and guides patients through testing, treatment and follow-up with compassionate, straightforward care.
The clinic offers complete diagnostic hearing evaluations, hearing aid dispensing and fitting, repair and maintenance services, and specialised assessments for tinnitus and auditory processing disorders. Staff include a Doctor of Audiology and multiple Hearing Instrument Specialists with a focus on continuing education to stay informed about current hearing technology.
Sound Choice provides same-day appointments when possible, flexible options across 4 convenient locations, and works with each person to find hearing aids and features suited to their lifestyle and communication needs. The team emphasises making each appointment straightforward, with clear explanations of results and available options for managing hearing health in later life.
Editorial summary by Senior Care Path based on verified listing data, last reviewed July 2026.
Services offered
What hearing aids typically cost
Sound Choice sets its own prices. These are typical ranges across Canada, so you know what to expect before you ask.
- Essential, per pairCore everyday hearing
- $1,800 to $3,000
- Mid-range, per pairRechargeable, Bluetooth, better in noise
- $3,000 to $5,000
- Premium, per pairTop processing and features
- $5,000 to $8,000+
Prices in CAD per pair, illustrative as of 2026, and they usually include fitting and follow-up care. What you pay depends on the technology level, your hearing needs, and the clinic. Many provincial assistive-device programs (like Ontario's ADP and Alberta's AADL) and private insurance plans cover part of the cost.
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Who This Provider Is Best For
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Google Reviews
See all reviews on Google5.0
41 Google reviews
Summary of Google Reviews
Summarized by Senior Care Path from Sound Choice's Google rating and recent reviews. Confirm specifics with the business.
Sound Choice holds an excellent 5.0-star rating across 41 Google reviews. Recent reviewers most often highlight caring, attentive staff and warm, welcoming community.
Most common praise
- Caring, attentive staff
- Warm, welcoming community
Most recent reviews
Gillian Shields
a month ago · via Google
I had a great experience here! Everyone was friendly, knowledgeable, and compassionate. I left feeling much better and my ear issue solved. Thank you!
Joanne Balon
4 months ago · via Google
Amazing customer service and attention to detail from Karie. I am very pleased with the hearing aids I purchased, they have changed so many aspects of my life now. I would highly recommend them.
Olivia Bonitatibus
6 months ago · via Google
Karie and the team at the Hamilton location helped me to hear properly again!!! I had a lot of build up in my ears everything sounded like it was under water, I could barely hear someone who was sitting next to me. I was literally in tears after my appointment when they finished flushing my ears.I could hear so clearly, I am so incredibly grateful for their help!!! Will definitely be back if the build happens again, and will definitely recommend to friends and family!!
Licenses & Registrations
Associations & Accreditations
Location
1104 Fennell Ave E Ste 219, Hamilton, ON L8T 1R9, Canada
Also serves
- <item>Hamilton, Ontario</item> <item>Brantford, Ontario</item> <item>Paris, Ontario</item>
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